Clothes Show 2018 in Liverpool to be scrapped
Sad news today as we can reveal the UK’s biggest fashion gathering, The Clothes Show will now not take place in Liverpool in 2018, as planned.
Haymarket Media Group have announced the sale of rights to the Clothes Show brand to fashion events specialist SME London and due to time restraints the 2018 event which was to be held at St George’s Hall and Liverpool Empire has now been cancelled.
Haymarket has decided not to run The Clothes Show in 2018 and SME will be reviewing its strategic options for 2019 and beyond.
In 2017 the brand was changed and relaunched in the fashion capital of the North, Liverpool, as British Style Collective took over the city. We enjoyed three days of shopping, spectacular cat-walk shows and celeb spotting in the heart of the city at our Exhibition Centre, Echo Arena and St George’s Quarter.
Haymarket CEO Kevin Costello says: “The Clothes Show brand is an incredibly powerful one in the UK. It is, however, no longer core to Haymarket’s strategy as we focus on multi-platform brands and data-led solutions in our specialist market sectors. I’m delighted that we have found the perfect home for the brand with SME, who are ideally placed to develop the Clothes Show experience for 2019 and beyond.”
SME Managing Director Tim Etchells adds: “Fashion is passion and today’s passionate fashion-hungry consumers crave an experience that is relevant to them. With our fashion-forward experience, matched to a property as unique and well-loved as the Clothes Show, I’m certain we will over time create a new experience making the brand more relevant than ever for consumers and retailers alike.”
The Clothes Show launched in 1989 and has continually evolved over the years to reflect one of the most creative and lucrative industries in the UK. Most recently The Clothes Show powered the British Style Collective – a fashion take-over event hosted in a variety of famous locations across Liverpool’s City Centre in July 2017.